Analytics

A social media analytics dashboard that shows what worked on every network

Views, engagement, your best posts, the formats that pull, and the times your audience shows up, from every connected account on one screen. Post for clients? Filter to one of them and send a branded report they can open from a link.

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How it works

Four steps from idea to live — and the last one runs without you.

Step 1

Connect your accounts once

Link the profiles you run and Kadenzo reads each network's own metrics through its official API. Seven networks report numbers: Instagram, Facebook, Threads, TikTok, YouTube, Pinterest and Bluesky. It covers your connected accounts only, never anyone else's, and nothing is scraped.

Connected
Instagram · 2 profiles
TikTok · 1 account
YouTube · 1 channel
Step 2

See which posts and formats worked

Sort every post by views, engagement or shares and the winners rise to the top. The format breakdown puts video, image and text side by side, so you can see what earns the engagement before you plan the next batch.

Engagement by format · 30 days
Video74%
Image49%
Text17%
Step 3

Post when your audience shows up

Best times come from the posts you already published, not an industry chart. Every number on the board also carries its change against the previous period, so you know whether the new approach is paying off.

Your best slots
Tue 9:00 AM
Best slot on record
Thu 6:00 PM
86% of the peak
Sun 11:00 AM
71% of the peak
Step 4

Report it to your clients

Pick one client, several, or the whole workspace and a month, and get a PDF with your logo and colour: the numbers against last month, the top posts, and your notes. Send it as a link and see when it was opened. Branded reports are on the Professional and Enterprise plans.

Client report
✓Amber Loop · August report
→Share link · opened 3 times
♢September draft on the 1st

What you get

Every network on one screen

Seven networks report side by side, so a weekly check takes two minutes instead of a tour through seven apps with seven names for the same number.

Your best posts, sorted

Rank posts by views, engagement or shares and you can see at a glance which ones did the work and which ones didn't.

The formats that pull

Video, image and text compared on the engagement they earned, so the next batch leans on what your audience actually responds to.

Best times from your own posts

When your audience engaged with your posts, read from your posting history, with more weight on your data the more you publish.

One client, or all of them

Filter to a client and the whole dashboard becomes theirs. Clear the filter and the totals add up every account you run, which is the number to show when you pitch the next one.

Reports with your name on them

A branded PDF or a link your client opens without logging in, and a draft of next month's report waiting for you on the 1st. On Professional and Enterprise.

Kadenzo vs Native platform analytics

Native platform analytics
Every network in one view
Posts sorted by views, engagement or shares
Varies by app
Engagement rate calculated one way
Each defines it differently
Best times from your own history
Partial, per platform
Filter everything to one client
Branded client reports with a share link
Deepest single-platform cuts
Most of them

The thinking

Vanity metrics feel good and tell you nothing

Follower count is the number everyone screenshots and the number that changes the least about what you should do next. It goes up slowly, it's easy to game, and it says nothing about whether the post you published on Tuesday reached anyone or moved them to act.

Follower count is the number that feels best and changes your next post the least.

Kadenzo's dashboard leads with the numbers that point to a decision: which posts got viewed and engaged with, which formats earned the most, when your audience was around, and whether all of it went up or down against the period before. Engagement rate is calculated one way everywhere, engagement divided by impressions, counting only posts that report impressions, so a platform that doesn't hand back impressions can't skew the comparison.

The dashboard doesn't write your strategy for you. It lines the numbers up so the pattern is easy to see: more of what climbed, less of what stalled.

Analytics
Last 30 daysExport
Total reach
1.24M↑ 24%
Reach
Feb 16Feb 23Mar 2Mar 9Mar 16
635.8K
Views
4.8%
Engagement
Top
Best network

Who it's for

A two-minute weekly check

Open one dashboard, sort last week's posts by views, see which format pulled and whether the totals went up, and plan the next batch around what worked.

Creators

The monthly report, already drafted

On the 1st, last month's branded report for each client is waiting for you. Add your notes, then send the link and see when the client opened it.

Agencies

Proof for the next pitch

Clear the client filter and show a prospect the combined views across every account you manage, or send a whole-workspace report with your logo on it.

Freelance managers

Frequently asked

Which accounts and networks does the dashboard report on?

Only the accounts you connect to Kadenzo, read through each network's official API. Seven networks return metrics: Instagram, Facebook, Threads, TikTok, YouTube, Pinterest and Bluesky. X, LinkedIn, Telegram and Mastodon publish through Kadenzo but don't return metrics. It never reports on competitors and never scrapes.

How is engagement rate calculated?

Engagement divided by impressions, times 100, calculated the same way on every network. Posts from platforms that don't report impressions are left out of the rate, so they can't drag it down or inflate it.

Can I send reports to clients?

Yes. On the Professional and Enterprise plans you can build a branded report for one client, several clients or the whole workspace: a PDF with your logo and colour, or a link your client opens without logging in. The report shows how many times its link was opened. On any plan you can also export a CSV of the numbers.

Do monthly reports go to my clients automatically?

No, and that's deliberate. Tick Repeat monthly and on the 1st a draft of last month's report is created and emailed to you. You add your notes and decide when the client sees it.

Does Kadenzo tell me what to post?

It shows you what worked: your top posts by views, engagement or shares, the formats that earned the most engagement, your best posting times, and whether each number went up or down. It doesn't write recommendations for you, so the call on what to post next stays yours.

Where do the best-time recommendations come from?

From your own posting history: when your audience engaged with your posts. Below twenty posts your history isn't used yet, and it carries more weight the more you publish, so the picture sharpens as you go.

How far back does the data go?

From the day you connect an account, Kadenzo keeps a running history so trends build over time. Some networks limit how much history their API hands back at first connection, so the earliest weeks can be thinner.

Guides & reading

Go deeper on the thinking behind Analytics Dashboard.

How to Calculate Engagement Rate (the Honest Way)The one number everyone quotes, and the denominator that makes it honest.Social Media Metrics That Matter (Not Vanity)Which metrics tie to a decision, and which are just vanity.How to Build a Monthly Social Media Report Clients Actually ReadTurn the numbers into a report clients actually read.

Works well with

Content CalendarTake what worked and plan more of it on the calendar.Client ProfilesAssign accounts to clients so the dashboard and reports can filter by them.Multi-Platform PublishingPublish at the best times your data surfaced.

See what worked, then prove it.

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